We spent real time inside your brand: your website, socials, listings, press features, and your market. What we found is a business with a rare advantage and a handful of easy wins waiting to be claimed.
No pitch here. The full audit is yours to keep either way. When you're ready, the second half of this app gets us building.
What's working, what's leaking, and the 90-day path. About a 6 minute read.
A few questions and checkboxes, 10 to 15 minutes. Your answers stay on your phone until you hit send.
Travis and the team take it from there. You keep organizing, we make the internet match how good you actually are.
We reviewed everything a potential client sees when they find you: lifestyleorganizing.co, Instagram, Facebook, LinkedIn, Yelp, Google, directories, and your press features. Here's the honest picture.
Before anything else, the strengths, because they're significant.
You are The Container Store's exclusive In-Home Organizing partner for all of Dallas and North Dallas. Not one of several. The one. In a market crowded with organizers competing on photos and price, you hold a credential none of them can copy. Right now it lives in your Instagram bio. It should be the headline of everything.
Moved to Dallas alone, worked three jobs to keep the dream alive, and within a year TCS came to you. Faith-driven, judgment-free, organization as peace of mind. People hire organizers they trust in their homes, and your story builds that trust before you ever knock on the door.
Voyage Dallas, ShoutOut DFW, Stroll Stonebriar, and client testimonials that read like love letters ("spaces people normally picture in magazines"). The raw material for a premium brand already exists. It just isn't assembled yet.
None of this is criticism. It's what happens when a business grows faster than its admin. Every item below is fixable, most within weeks. Tap each one.
Yelp still lists you as Hannah Neat, pointing to hannahneat.com. Your Facebook handle is still @hannahneattexas. Meanwhile Instagram and your website carry the new name. Google sees two half-brands instead of one strong one, and so does anyone who searches you.
During our audit, lifestyleorganizing.co returned server errors from multiple access paths. Whatever a visitor experiences, the bigger issue is what Google's crawlers experience, because a site that errors out doesn't rank, and a site that doesn't rank doesn't generate leads while you sleep.
Your testimonials are glowing, but they live on a website with problems, and we couldn't find a review-rich Google Business Profile under Lifestyle Organizing. Local buyers break ties on review count, and competitors in your corridor carry 40 or more.
The site says "over 10 years of experience," while your press features date the company to 2021. We know the 10 years counts your West Texas career, and it's real experience that matters. We'd simply phrase it as "a decade of combined organizing and interior design experience" so the claim can never be questioned by a skeptical client doing homework.
Nearly 2,000 followers with only 70 posts means the audience showed up and the content didn't. Organizing is one of the most content-rich businesses on earth: every job is a before and after, a process reel, a product breakdown, and a client reaction.
Your recent activity reads like a Container Store team member rather than the founder TCS chose as their partner. That's an important distinction for realtors, builders, stagers, and move managers in Collin County, all of whom need an organizer to hand their clients and all of whom live on LinkedIn.
Sequenced so nothing waits on anything else longer than it has to.
Stabilize or migrate the website, settle the Hannah Neat question, standardize your name and contact info everywhere, claim your Google Business Profile.
A site that leads with the TCS partnership, pages for your top suburbs, testimonials front and center, real booking flow, review requests automated.
Content pillars locked, two to four posts a week from your existing library plus new jobs, Instagram cleaned up, LinkedIn rewritten owner-first.
B2B partner outreach to realtors, stagers, and builders. Local press follow-up on the refreshed brand. Review milestone check and a full 90-day report.
If you want help executing it, the next tab takes about 15 minutes and gives us everything we need to start. No proposal theater, just work.
Three short parts. Your answers stay on this device until you review and send them yourself.
Check what you have login access to. Never type passwords here. After you submit, Travis sends a secure link for credentials.
The raw material for your content engine and rebuilt site. Don't polish anything, raw is perfect.
You'll see everything compiled first. Nothing leaves this page until you say so.